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IFA CONSUMER ELECTRONICS TRADE FAIR
IFA 2015: IFA generates the buzz
IFA boosts demand for consumer electronics devices and home appliances – majority of trade visitors came from abroad – preparations for CE China are under way
Berlin, 9 September 2015 – One of the most successful IFA shows in the history of the event has come to a close with an unexpectedly large increase in trade visitors from Germany and abroad. Overall, the total number of visitors rose to 245,000. 1,645 exhibitors displayed their new products to the markets around the world. The majority of trade visitors came from abroad.
Among retailers and exhibitors at IFA expectations for end-of-year business were given a strong boost. Never before had the industry displayed so many new product categories and were so many products shown to the public for the first time. With orders placed amounting to around 4.35 billion euros IFA once again confirmed its standing as the world’s leading trade fair for the industry and retail trade before the peak annual sales period in the run-up to Christmas.
“Innovation is key to growth and innovative products have been the driving force of IFA for over 90 years. As a result, IFA’s contribution to positive developments in the various sectors has been huge. It is an outstanding platform for conducting successful business. With its renewed increase in orders IFA 2015 provided impressive proof of this“, said Hans-Joachim Kamp, chairman of the supervisory board of Consumer & Home Electronics GmbH (gfu), the organisers of IFA.
“In 2015, as the world’s leading trade fair for the home appliances industry IFA continues to occupy a trendsetting role. We are extremely satisfied with the way the fair went and look forward with optimism to end-of-year business“, said Dr. Reinhard Zinkann, chairman of the Home Appliances Trade Association ZVEI.
Dr Christian Göke, CEO of Messe Berlin said: “We are pleased that we were able to organize the most successful IFA of all time. The growth of international trade visitors is a phenomenal success.”
BERLIN TRADE FAIR HOTELS
There are plenty of reasons to join us in Berlin for IFA BERLIN Trade Fair and Trade Show.
You will meet knowledgeable industry leaders who will address a range of topics, link informative strategies for building your business, and learn how European demographics and psychographics differ from those in the U.S.
Put simply, if you want to tap into the vital European business market, you need to be at the IFA BERLIN Trade Fair and Trade Show with TTI Travel, the Trade Fair Travel Specialists!
TTI Travel International Trade Fair Travel Tips
Taking care of details before you depart can make the difference between a smooth trip and a traveling nightmare. Here are a few first steps to get you started on the right foot: